Choice TV

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Choice TV is the third largest, privately owned, national free-to-air television broadcaster in New Zealand and has been on air since 2012. In November 2014, Canada's Blue Ant Media bought a majority stake in Choice TV, marking the group's first international expansion.
Choice TV was launched on 28 April 2012, at 5 p.m. It was created and co-founded by Alex Breingan, Julia Baylis, Laurie Clarke and Vincent Burke. The name Choice TV was originally thought up by producer Rachel Hart. It is broadcast nationally on the Freeview digital TV network Channel 12 and on SKY Television Channel 24. Vodafone also carries the channel for their cable subscribers in Wellington and Christchurch. According to the Nielsen ratings, the channel's four-week cumulative audience is about 1.8 million people since January 2014 - New Zealand's population being 4.1 million