The concept of Tele Aruba started by a desire of the community of Aruba for having their own local public television station, during decade of the 40’s thru the 60’s the only television stations that could be received over the air on Aruba on television sets, were the major television networks from Venezuela.It all started during the Dutch colonization period, the island of Aruba as a part of the Dutch Kingdom was ruled by the jurisdiction of the Government of Netherlands Antilles located at the city of Willemstad on the island of Curacao, and during this period the Government of Netherlands Antilles had no plans to establish a local television station for Aruba. The Netherlands Antilles Government planned instead to establish a relay-television transmitter on Aruba through Tele-Curacao, located on the island of Curacao, in order that the community of Aruba can also watch Tele-Curacao. During this time, Bartell Group a division of Mac Fadden Publications, managed by American media broadcasters Gerald and David Bartell decided together with the Government of Netherlands Antilles that “pay television” was not possible in Curacao, hence they received permission to sell advertisements and sponsored air-time.The Government of Netherlands Antilles and Bartell Group founded NATEC, which is the acronym for Netherlands Antilles Television & Electronic Company.
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